01 / See the signal
K-factor dashboard
Get one clear read on how many new users each cohort creates — and the inputs moving it.
Invites sentConversionCycle time
Viral-loop analytics for SaaS
Turn value into aviral future.
Looply shows early-stage SaaS teams where their growth loop gains momentum, where it breaks, and what to change next.
Built for teams still finding the loop worth compounding.
Growth loop
Activation → Invite
K-factor
0.84
Loop health
Value event
Invite sent
New activation
This week's strongest channelWorkspace invites
One loop, made visible
People invite. Grow. Repeat.
See the whole loop, not just a pile of events.
Every capability is designed around the handoff from product value to the next customer.
02 / Find the friction
Invite funnel tracking
Eligible100%
Prompt opened64%
Invite sent38%
Activated14%
03 / Learn fast
Referral reward experiments
Compare incentive variants without losing sight of downstream activation.
04 / Know your winners
Cohort & channel comparisons
Put acquisition sources, cohorts, and loop variants beside each other to see where growth is actually durable.
05 / Plug in
SDK & webhooks
Capture the loop events that matter, where they happen.
Start with what already happens
Your growth loop has a rhythm. Make it measurable.
Looply gives the team a shared language for the moments that turn product value into customer-led growth.
01
Value
A user reaches their first meaningful win.
02
Invite
They bring the right people into the product.
03
Convert
New users activate and repeat the cycle.
Higher together
Build the loop your team can believe in.
Start instrumenting the moments that make your product easier to share — and use the signal to decide what deserves your next sprint.
Built for early-stage SaaS teams